Category: VA Spirits Month

Virginia ABC Hosting a Record Number of In-Store Tastings in September

FOR IMMEDIATE RELEASE
Date: August 28, 2017

Virginia Department of Alcoholic Beverage Control
Contact: Meghan McMahon
Phone: (804) 213-4640
Email: meghan.mcmahon@abc.virginia.gov

As a celebration of Virginia Spirits Month and National Bourbon Heritage Month, Virginia ABC is planning hundreds of events

RICHMOND – With cooler temperatures arriving and leaves painting colorful landscapes, September marks the start of fall, as well as the celebration of Virginia Spirits Month and National Bourbon Heritage Month. To mark the occasions, Virginia ABC will host 683 free, in-store tastings across the commonwealth, which is an increase of 60 percent (256 tastings) over the number of tastings held in September 2016.

“Our entire community of suppliers, along with the Virginia Distillers Association, increased their involvement in our tasting events to make this month’s celebrations even more significant. The tastings are scheduled in advance so customers can include them in their weekend plans,” said Virginia ABC Chairman Jeffrey Painter. “Not only can customers try out different spirits, but in some cases they can talk to the distillers themselves.”

Tasting Events

  • The tastings are a staple for many Virginia ABC stores on weekends throughout the year. They are free and open to patrons 21 years of age and older.
  • 224 of September’s tastings will feature Virginia products, including bourbon, whiskey, moonshine, vodka, gin and rum.
  • 378 of September’s tastings will offer samples of bourbon/American whiskey, including those made in Virginia and Jim Beam Black Label Straight Bourbon, the best-selling bourbon in Virginia.
  • On average, stores across the commonwealth hold 500 tastings each month. September’s 683 events is a 36 percent increase of the monthly average. 
  • To find a tasting, visit the Virginia ABC website: www.abc.virginia.gov/stores/tastings.

In 2007, the US Senate declared September as National Bourbon Heritage Month which bolstered the 1964 Act of Congress declaring bourbon “America’s Native Spirit.” In 2016, the Virginia Distillers Association (VDA) began its annual celebration of Virginia Spirits Month in September. This year, VDA has multiple events and is launching a new Virtual Virginia Spirits Trail, which can be found at www.virginiaspirits.org.

Virginia ABC invites social media followers to share photos of how they’re celebrating Virginia Spirits Month and National Bourbon Heritage Month responsibly using the hashtags #VAspiritsmonth and #VAbourbon. The @VirginiaABC handles will highlight one photo or story each week.

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The Virginia Department of Alcoholic Beverage Control (ABC) is a major source of revenue for the commonwealth, contributing more than $1.8 billion to the general fund in the last five years. The agency currently operates 368 state stores. Its Bureau of Law Enforcement oversees more than 16,000 ABC licensed establishments while the Hearings and Appeals Division considers more than 700 cases each year. The agency also provides alcohol education and prevention programs for people of all ages. ABC is committed to progress and innovation in carrying out its control, service and revenue mission.

Web:  www.abc.virginia.gov
Facebook and Twitter:
@VirginiaABC

First Annual Virginia Spirits Festival to take place at the Passenger Bar, in Washington DC on Sat. September 30th

Media Contacts: 
Amy Ciarametaro
Virginia Distillers Association
amy@vadistillersassociation.org
Cell: 757.535.5829

Daniel Kramer
Craft Hospitality
daniel@crafthospitality.com
Cell: 310.926.9920

In celebration of September Virginia Spirits Month, 14 Virginia distilleries are participating in the Virginia Spirits Festival on September 30th at The Passenger Bar in Washington D.C.
 
Guests will enjoy tastings of almost 30 Virginia spirits while they interact with distillers and learn about Virginia’s distilling heritage. This intimate experience showcases specially selected, premium craft spirits at one of D.C.’s best cocktail bars!
 
Participating Distilleries / Vendors:
A Smith Bowman Distillery / Belle Isle Craft Spirits / Belmont Farms Distillery / Boar Creek Whiskey / Catoctin Creek Distillery / Chesapeake Bay Distillery / Cirrus Vodka / Filibuster Bourbon Distillery / Five Mile Mountain DistilleryJames River Distillery / KO Distilling / MurLarkey Distilled Spirits / Reservoir Distillery / Virginia Distillery Company / Vitae Spirits / Keep It Simple Syrup®

The Virginia Spirits Festival is jointly hosted by the Virginia Distillers AssociationCraft HospitalityThe Passenger and Modern Liquors. Guests can meet distillers face-to-face to learn about their products and inspirations, and VIP ticket holders gain early access. All spirit tastings are included in the ticket. All featured spirits will also be available for sale in bottle format courtesy of Modern Liquors. Tickets begin at $25.
 
For more information, visit:
Website
Facebook event page
Eventbrite ticket page
Hashtag: #VaSpiritsFest

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For a high-resolution image, CLICK HERE. Please credit the Virginia Distillers Association if utilized.

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 ABOUT THE VIRGINIA DISTILLERS ASSOCIATION (VDA): The VDA is a nonprofit private trade association focused on promotional efforts to increase awareness of Virginia’s growing craft spirits industry, as well as the regulatory and legislative needs of the industry. For more information about the Virginia Distillers Association, visit www.VirginiaSpirits.org

Sales of Virginia Spirits During Virginia Spirits Month Up 53%

Media Contact: 
Amy Ciarametaro
Virginia Distillers Association
amy@vadistillersassociation.org
Cell: 757.535.5829

 

Effort to raise awareness of Virginia distilled spirits increases sales at halfway point

 
Richmond, VA (September 20, 2017) – Consumers are excited about Virginia Spirits, and the preliminary sales figures prove it. Midway through the September Virginia Spirits Month program, sales of Virginia Spirits have already topped last year’s figures by 53 percent.
 
This year marks the second annual celebration of this partnership among Virginia ABC, the Virginia Distillers Association and the Virginia Tourism Corporation. The celebration aims to educate consumers and tourists about Virginia distilled spirits.
 
“Virginia spirits bring a local, delicious and historic flavor to our shelves, and customers love supporting local businesses,” said Virginia ABC Chairman Jeffrey Painter. “The Virginia is for Lovers trucker hat, which is complimentary with each purchase of Virginia spirits at 20 stores across the Commonwealth, is hugely successful again this year, thanks to our partnership with the Virginia Distillers Association and Virginia Tourism Corporation.”
 
“Whiskies, vodkas, gins, and other spirits made across the Commonwealth offer significant heritage, and our distillers have a wealth of knowledge to share with consumers eager for information about the products they are enjoying,” said Gareth H. Moore, Virginia Distillers Association President and CEO of the Virginia Distillery Company. “The slate of programs and events we have put together for the month is diverse and engaging, and judging by the results of just the first two weeks, it’s clear that consumers agree.”
 
Virginia Spirits Month is a month-long program in September to drive education, tastings, and sales so that consumers and visitors can experience the diversity and quality of Virginia’s home-grown spirits. Promotions include sampling opportunities at restaurants and VABC stores, launch of the Meet Virginia Makers video series, and the complimentary Virginia is for Lovers trucker hat as a free gift with the purchase of any bottle of Virginia spirits at select Virginia ABC stores while supplies last. A complete list of events and promotions may be found at http://www.virginiaspirits.org/september/

For a high-resolution image, CLICK HERE. Please credit the Virginia Distillers Association if utilized.

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 ABOUT THE VIRGINIA DISTILLERS ASSOCIATION (VDA): The VDA is a nonprofit private trade association focused on promotional efforts to increase awareness of Virginia’s growing craft spirits industry, as well as the regulatory and legislative needs of the industry. For more information about the Virginia Distillers Association, visit www.VirginiaSpirits.org

September Virginia Spirits Month 2017 Boosts Sales of Virginia Distilled Spirits by 70%

FOR IMMEDIATE RELEASE
October 18, 2017
 
PRESS RELEASE
Virginia Distillers Association

CONTACT: AMY CIARAMETARO
757.535.5829 | amy@vadistillersassociation.org
Photos Included Below 

September Virginia Spirits Month 2017 Boosts Sales of Virginia Distilled Spirits by 70%

 Through statewide partnerships, September Virginia Spirits Month skyrocketed sales and educated consumers about Virginia’s finest distilled craft spirits.

Richmond, VA (October 18, 2017) – The numbers are in, and a partnership among the Virginia Governor’s Office, Virginia Tourism Corporation (VTC), Virginial ABC (ABC) and the Virginia Distillers Association (VDA) which proclaimed September as Virginia Spirits Month has succeeded beyond expectations, lifting sales of Virginia distilled spirits by 70 percent over the same period last year.  According to Virginia ABC, September 2017 sales at distilleries increased by 70.2% and in-store sales were up 53.5% over September last year.

“Virginia Spirits Month was a tremendous success, yielding tangible results for our distilling industry, consumers, and the many partners in between, from restaurants to state government,” said Gareth H. Moore, VDA President and CEO of Virginia Distillery Company. “The results are proof positive that partnering with organizations like Virginia ABC and VTC can create economic benefits both now and for many years to come.”

Highlights of the September Virginia Spirits Month campaign included:

  • Meet Virginia Makers video series supported by workshops and tastings to drive traffic to distilleries
  • Promotions with more than 60 Virginia restaurants who highlighted Virginia spirits craft cocktails in their beverage programs
  • Complimentary “Virginia is for Lovers” trucker hats with any bottle purchase of Virginia spirits at 20 select ABC stores
  • Largescale consumer festivals such as the Virginia Craft Spirits Showcase

Governor Terry McAuliffe ended the month with a spirited celebration at Virginia’s Executive Mansion (photos below). “The distilled spirits industry has played a role in Virginia’s economy for hundreds of years and today it continues to support our farmers and tourism industry, creating jobs in every corner of the Commonwealth,” said Governor Terry McAuliffe, who officially proclaimed September as Virginia Spirits Month. “I am pleased to see our homegrown distilled spirits companies develop into national leaders and I congratulate them on their contributions to our new Virginia economy. I hope my fellow Virginians join me in raising a glass to the proud history and bright future of the spirits industry in the Commonwealth.”

 

For high-resolution images from the September Virginia Spirits Month celebration at the Executive Mansion, CLICK HERE. Please credit Michaele White, and the Virginia Governor’s Office if utilized.

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ABOUT THE VIRGINIA DISTILLERS ASSOCIATION (VDA): The VDA is a nonprofit private trade association focused on promotional efforts to increase awareness of Virginia’s growing craft spirits industry, as well as the regulatory and legislative needs of the industry. For more information about the Virginia Distillers Association, visit www.VirginiaSpirits.org

The Virginia Craft Spirits Roadshow: Virginia Spirits are for Lovin’

FOR IMMEDIATE RELEASE
January 16, 2018

PRESS RELEASE
Virginia Distillers Association

CONTACT: AMY CIARAMETARO
757.535.5829 | amy@vadistillersassociation.org
Photos Included Below 

 

Virginia Distillers Association Presents
The Virginia Craft Spirits Roadshow:
Virginia Spirits are for Lovin’

Third of five spirited festivals celebrates Virginia’s Love of Local Spirits

January 16, 2018 – RICHMOND, VA With Valentines’ Day drawing near… Love is in the air. For those who love Virginia and all it has to offer … spirits, food and crafts … the Virginia Distillers Association (VDA) is announcing that the third stop on their inaugural Virginia Craft Spirits Roadshow will be February 10, 2018 at the Mariner’s Museum in Newport News, Virginia.

Eight Virginia distilleries, plus Norfolk’s Smartmouth Brewery, will gather together to celebrate the great marriage of Virginia grains and the waterways which played a critical component in the history behind Virginia’s award-winning spirits. Guest can sip on spirits neat, and also enjoy those same spirits as craft cocktails while engaging with Virginia distillers firsthand. Area restaurants (Southern Supper Morsels / Norfolk, Gosport Tavern / Portsmouth, Public House / Norfolk, Still / Portsmouth) will offer delicious southern foods to pair with featured cocktails – all in the backdrop of the exquisite Mariner’s Museum.

“Our first two Roadshows have been a great success,” said Gareth H. Moore, VDA President and CEO of Virginia Distillery Company. “Consumers from Lovingston to Fredericksburg spent hours chatting with distillers, sampling home grown spirits and enjoying local food. We’re thrilled to have the chance to bring the fun to lovers of all-things-local in Southeastern Virginia.”

“More than a chance to taste great spirits and learn about Virginia’s thriving distilled spirits industry, our Roadshow event also makes a great pre-Valentine’s Day Date Night,” said VDA Executive Director Amy Ciarametaro. “We’re even offering a special couples discount on tickets.”

Over the next several months, the Virginia Craft Spirits Roadshow will crisscross the state inviting consumers to celebrate the best that Virginia Spirits has to offer, and meet Virginia distillers firsthand.

In addition to craft spirits and craft cocktails – available for sipping, sharing and sale – the festival will feature local beers, and delicious food courtesy of Prime Eats Restaurant Group. For a complete roadshow schedule click here.

Distilleries participating in the December 16th Holiday Tour:

Food courtesy of Prime Eats Restaurant Group:

Beer courtesy of:
Smartmouth Brewing (Norfolk / Virginia Beach)

The Virginia Craft Spirits Roadshow: Virginia Spirits are for Lovin’ is sponsored by:  The Virginia Distillers Association & Mariner’s Museum and Park

Event Details:

WHEN: Saturday, February 10, 2018, 4-8pm

LOCATION: Mariner’s Museum, 100 Museum Drive, Newport News, VA 23606

TICKETS: Ideal for couples! Tickets are $25 for one; $45 for two or $60 for three; designated driver $20.

PRESS CREDENTIALS: Laura Peet, PeetCom Inc, lpeet@peetcom.com , 917.860.6285

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ABOUT THE VIRGINIA DISTILLERS ASSOCIATION (VDA): The VDA is a nonprofit private trade association focused on promotional efforts to increase awareness of Virginia’s growing craft spirits industry, as well as the regulatory and legislative needs of the industry. For more information about the Virginia Distillers Association, visit www.VirginiaSpirits.org

Governor Terry McAuliffe Declares September as Virginia Spirits Month

FOR IMMEDIATE RELEASE
August 29, 2017
 
VIRGINIA DISTILLERS ASSOCIATION
PO Box 136
Richmond, VA 23218
 
PRESS RELEASE
Virginia Distillers Association

CONTACT: AMY CIARAMETARO
757.535.5829 | amy@vadistillersassociation.org
 
Virginia Tourism Corporation
CONTACT: CAROLINE LOGAN
804.545.5572 | clogan@virginia.org
 
Virginia ABC
CONTACT: MEGHAN MCMAHON
804.921.4819 | meghan.mcmahon@abc.virginia.gov

Governor Terry McAuliffe Declares September as Virginia Spirits Month

~Statewide Celebrations to Promote Virginia as a Leader in the Distilled Spirits Industry Begin Today~

 

RICHMOND – Today, Governor Terry McAuliffe declared that September is Virginia Spirits Month. This year marks the second annual celebration with new and exciting promotions intended to educate consumers and travelers about Virginia distilled spirits.

Virginia is the Birthplace of American Spirits and with total sales of Virginia spirits topping more than $6 million last year in the Commonwealth, there is no better time than September to celebrate the rich history and important economic impact of the spirits industry in Virginia,” said Governor Terry McAuliffe. “Virginians have been distilling spirits since 1620, and count George Washington as one of our many distinguished distillers, owning and operating the largest whiskey distillery in America at the time. Today, we continue to grow and remain an industry leader. With nearly 60 distilleries across the Commonwealth and Virginia-made spirits featured in award-winning restaurants across the country, it’s easy to see why Virginia is for Lovers of distilled spirits.”

The Virginia Distillers Association has partnered with the Virginia Tourism Corporation and Virginia ABC to promote September Virginia Spirits Month, including a complimentary Virginia is for Lovers trucker hat with the purchase of any bottle of Virginia spirits at select Virginia ABC stores while supplies last. “At Virginia ABC, we celebrate our homegrown distilleries, whose spirits bring a local and, always outstanding, historic flavor to our shelves,” said Virginia ABC Chairman Jeffrey Painter. “Our customers appreciate when we provide them the opportunity to show off their love of Virginia and we are delighted to support Virginia Spirits Month alongside the Virginia Distillers Association and their many partners” explained Virginia ABC Chairman Jeffrey Painter.

The spirits industry has an important impact on Virginia’s economy, with the diversity of product and the number of distilleries across the state for tourists to visit. By using local raw materials, such as corn, wheat, barley, and rye, Virginia’s spirits industry also plays an important role in the agricultural industry. Virginia distillers often rely on other Virginia value-added producers through sourcing finishing components for their products, such as used wine, cider and beer barrels. They also donate the leftover mash to local farmers to feed livestock.

Educating consumers on what makes Virginia distilled spirits uniquely Virginia is a primary goal for September Virginia Spirits Month. “The Virginia climate truly helps to impart a sense of place in our spirits” says Gareth H. Moore, CEO of Virginia Distillery Company and Virginia Distillers Association President. “The unique daily and seasonal fluctuations in Virginia’s humidity and heat accelerate the maturation process and enables the spirit to extract all the wonderful characteristics imparted by the barrel in a deeper and more complex way, more so than our counterparts in cooler regions such as Scotland or Ireland.”

September Virginia Spirits Month promotions will include events statewide:

  • The launch of the Meet Virginia Makers distillers’ series will premiere on YouTube, featuring interviews and stories with 22 of Virginia’s most compelling distillers and artisan spirits producers.
  • 50+ restaurants throughout the Commonwealth have each committed to serve and promote a minimum of three new and unique Virginia spirits cocktails throughout the month to highlight our local distillers.
  • Virginia is for Craft Spirits Lovers video, featuring: Governor Terry McAuliffe, Secretary of Commerce and Trade Todd P. Haymore, and Secretary of Agriculture and Forestry Basil Gooden.
  • The launch of the Virtual Virginia Spirits Trail on VirginiaSpirits.org will help culinary and beverage travelers plan their trips to Virginia’s distilleries. Users can search distilleries by region and by category of spirit; in addition, restaurants that are participating in the Virginia Spirits Month campaign will be highlighted on the map in addition to all Virginia ABC stores.
  • The PBS series Made in Virginia will debut their premier episode highlighting Virginia Distillery Company. The episode will show a behind-the-scenes tour of the production process for distillery’s American Single Malt whisky.
  • A September 4th Mini-Monday special at 100 Virginia ABC stores will feature KO Distilling’s Bare-Knuckle Rye. Guests will receive a complimentary bottle with any purchase of $25 or more in-store.
  • Virginia ABC stores are hosting a record number of free, in-store tastings and additional special events all across the Commonwealth.
  • The 2nd Annual Virginia Craft Spirits Showcase in Roanoke will take place on Saturday, September 16th, which is the largest gathering of in-state distilleries for East Coast consumer events.

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Front row left to right: Belle Isle Craft Spirits Founder & CEO Vince Riggi, VABC Commissioner Judy Napier, Deputy Secretary of Public Safety Victoria Cochran, VABC COO Travis Hill, James River Distillery Partner Kristi Croxton. Back row left to right: KO Distilling Co-Founder & CEO Bill Karlson, Secretary of Agriculture and Forestry Basil I. Gooden, Vitae Spirits Distiller & Owner Ian Glomski, VTC President & CEO Rita McClenny, VA Distillery Company CEO / VDA President Gareth H. Moore, Boar Creek Whiskey Distillery and Owner / VDA Vice President Will Dawson, Secretary of Commerce and Trade Todd P. Haymore  Photo credit: Virginia Distillers Association
Front row left to right: Belle Isle Craft Spirits Founder & CEO Vince Riggi, VABC Commissioner Judy Napier, Deputy Secretary of Public Safety Victoria Cochran, VABC COO Travis Hill, James River Distillery Partner Kristi Croxton. Back row left to right: KO Distilling Co-Founder & CEO Bill Karlson, Secretary of Agriculture and Forestry Basil I. Gooden, Vitae Spirits Distiller & Owner Ian Glomski, VTC President & CEO Rita McClenny, VA Distillery Company CEO / VDA President Gareth H. Moore, Boar Creek Whiskey Distillery and Owner / VDA Vice President Will Dawson, Secretary of Commerce and Trade Todd P. Haymore Photo credit: Virginia Distillers Association

Virginia Craft Spirits take Center Stage during 2nd Annual Showcase September 16, 2017

VIRGINIA DISTILLERS ASSOCIATION
PO Box 136
Richmond, VA 23218
 
PRESS RELEASE
FOR IMMEDIATE DISTRIBUTION
CONTACT: AMY CIARAMETARO
757.535.5829 | amy@vadistillersassociation.org
 

Virginia Craft Spirits take Center Stage during 2nd Annual Showcase
Largest Consumer Event for In-State Distilleries on the East Coast!

 
Richmond, VA (September 12, 2017) – More than 20 Virginia distillers are gathering in Roanoke on Saturday, September 16, in a celebration of everything barreled, distilled and handcrafted in Virginia at the 2nd Annual Virginia Spirits Showcase at the Roanoke City Market.
 
“Virginia is the birthplace of American Spirits and judging by the number of awards and the continued growth in sales, today’s distillers would make their forefathers proud,” says Gareth Moore, Virginia Distillers Association President and CEO of the Virginia Distillery Company. “We’re building on the success of last year’s Virginia Craft Spirits Showcase, and the assembled group of craft and artisan distillers will put Virginia’s burgeoning spirits industry front and center for quality spirits production!”
 
Attendees will have the opportunity to learn from the experts through distiller seminars, as well as attend the 2nd Annual Battle of the Bartenders, where local mixologists will demonstrate their creative-cocktail skills to gain accolades from the judging panel.
 
“There is no better place to taste the best that Virginia distilled spirits have to offer than the 2nd Annual Showcase,” says Steve Beyer, President, Leisure Media 360, who has again co-hosted the event. “Experts, artisans, creative cocktailians all at the crossroads of Roanoke’s Historic Market District will combine to make it a unique day that is not to be missed.”
 
The Showcase runs 2-6pm, but VIP ticket holders gain access to the Grand Show Floor beginning at noon. General Admission tickets are $49.95 (early bird – online) to $60, and VIP tickets are $74.95 (early bird – online) to $90. Additionally, a Designated Driver ticket is available for $25.
 
Details:
Event:              2nd Annual Virginia Craft Spirits Showcase
Date:               Saturday, September 16, 2017
Time:               2-6 p.m. (VIP early access at noon)
Location:         32 Market Square SE, Roanoke, VA 24011
Tickets:           Click here
 

Participating Distilleries & Vendors 

A. Smith Bowman Distillery • Belle Isle Craft Spirits • Belmont Farm Distillery • Catoctin Creek Distilling Company • Chesapeake Bay Distillery • Copper Fox Distillery • Davis Valley Distillery • Filibuster Bourbon • Five Mile Mountain Distillery • Franklin County Distilleries • Ironclad Distillery Co. • James River Distillery • Keep It Simple Syrup • KO Distilling • Laird’s Applejack • Law’s Shine Distillery • Ragged Branch • Silver Fox Spirits/The Great Dismal Distillery • Springfield Distillery • Three Brothers’ Distillery • Twin Creeks Distillery Franklin County’s Finest Moonshine • Virginia Distillery Company • Vitae Spirits

For a high-resolution copy of the above photograph, click HERE (please credit: Leisure Media 360 / Virginia Distillers Association).

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ABOUT THE VIRGINIA DISTILLERS ASSOCIATION (VDA): The VDA is a nonprofit private trade association focused on promotional efforts to increase awareness of Virginia’s growing craft spirits industry, as well as the regulatory and legislative needs of the industry. For more information about the Virginia Distillers Association, visit www.VirginiaSpirits.org

Lovingston Sour, featuring Virginia Distillery Company

INGREDIENTS
1.5 oz Virginia Distillery Company- Port Cask Finished Virginia-Highland Whisky
2 dashes bitters (such as Dutch’s colonial bitters)
1/4 oz simple syrup
2.5 oz sour mix
Lemon wedge to garnish

PREPARATION
Combine all ingredients in a glass over. Stir and garnish with lemon wedge. Enjoy!

Virginia Harvest Highball, featuring Virginia Distillery Company

INGREDIENTS
1.5 oz Virginia Distillery Company- Cider Cask Finished Virginia-Highland Whisky
3/4 oz Virginia apple cider
1/2 tsp. Harvest Simple Syrup (see website for details)
Garnish – orange and cinnamon stick

PREPARATION
Combine all ingredients in a highball glass, top with ice, rim and garnish with an orange twist and cinnamon stick. Enjoy!